Free is in the eye of the beholder

I really enjoyed Malcolm Gladwell’s article Priced to Sell in the New Yorker this week.

It takes a look at the other side of free. He uses Google as an example. Google is expected to loose a half a billion dollars on you tube this year.

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This entry was posted on Thursday, July 30th, 2009 at 1:26 pm and is filed under Advertising, Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.